Legion of Influential Rail
Riders
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The Legion was part of the early 1960's upgrade and PR campaign of the Goodfellow era which aimed to improve facilities and put a more human face on the railroad after years of terrible service and run-down equipment.
By joining the Legion, you could earn "units" (points) coupons based on ticket purchases to exchange for merchandise. If you were really enthusiastic about this program, you could buy a Legionnaire hat (a buck) and pin (2 bits). There was a free catalog of merchandise, regular newsletters, etc. A buck for the hat was way too much for me to spend back then (pretty cheap, eh?)! (Heck, it was only 17 cents for a ticket to Lindenhurst!) Brad Phillips
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Legion of Influential Rail Riders "units" (points) coupons
Archive: Brad Phillips
Legion Membership Application - Dashing Dan's Diary |
10,000 Join the Legion - LIRRer 3/15/1962
Rail Riders pin
Join the Legion Logo
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10,000 Join the Legion cont. - LIRRer 3/15/1962 |
Legion LI Commercial Review article 2/19/1962 |
Legion NEWSDAY article 3/17/1962
Legion newspaper ad: "It's what's
Underneath that Counts"
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Legion LI Daily Press article 3/1//1962
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Legion Response Overwhelming - LIRRer
3/29/1962
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Legion Employee Bargains Exchange - LIRRer
5/10/1962
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Dashing Dan's Diary Cover 5/10/1962
Legion Employee Bargains Exchange 5/10/1962
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Legion
newspaper ad: "We Love Our In-Laws"
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Legion
newspaper ad: "He's definitely More Loveable"
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Legion
newspaper ad: "The Boss and I See Eye to
Eye"
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Legion of Influential Rail Riders
Membership card
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Legion Commutation Contest Ticket Winners
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Little Legion Membership card Archive: Brad
Phillips
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Material courtesy: Dave Morrison, unless
noted.
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